Kaws Dissected Companion on Artoyz’ Flickr.
When you think about it, it’s kind of strange they did not have a Flickr account before, especially since they always take their own pictures of the toys they are selling online - and pretty good pictures too ! In fact, I had never realized until now that they might well be the only art toys shop using their own photos rather than stock company pictures. But the thing is they are extremely busy guys - not to mention that most of the time they seem to be working amidst high piles of cardboard boxes (*see evidence below), this obviously not helping to get a clear view of things - and sometimes in order to get ahead you just need some new blood. For instance, get an enthousiastic hardworking young trainee in graphic design named Stéphane, and there you are ! In no time you have a Flickr account (where your great photos of toys can now be seen by more than just the small crowd of toy addicts even long after a toy is sold out) + a new blog (where your fine and fun writing can now get a chance to be read).
As I understand, they will use the Flickr to post pictures of toys they will not post anywhere else. Plus it will be an opportunity to actually see for more than 2 minutes those toys that regularly create upon their release within the (very) tiny toy community such fits of fever that would be totally incomprehensible to any casual observer. I’m referring here to the Kaws and Co, those that get “sold out” the very minute they are online, and if your web server doesn’t crash then you are very lucky !
As for the blog (French version only), there was a magazine section on Artoyz - the articles have now all been moved to the new blog - but since Flash is not ideal for reading anything most people (including myself) had forgotten it even existed, which was a shame really for Bonfil, who writes most of the articles, has a very nice way with words.
* Exhibit 1 - Exhibit 2
Also see the shop review of Artoyz on guillotine.
Artoyz Paris 45 rue de l’arbre Sec 75001 PARIS
Artoyz Lyon 18 rue des capucins 69001 LYON
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